A row of footballs on a floodlit pitch seen through the goal net

No catch

No card needed to start.

Pricing

Free for players, parents and coaches.

Challenges, drills, sessions and awards are free. Clubs pay £9.99 a month for the club portal, and the first 20 clubs are free. 1-to-1 coaching businesses pay £9.99 a month for a listing.

First 20 clubs free — founding club offer

FREE Players, parents and coaches use We Are Matchday free. Clubs are £9.99 a month, and the first 20 clubs are free. 1-to-1 coaching businesses are £9.99 a month.

Player

Free always

  • Player card and XP
  • Log your own challenges
  • Gym tracker
  • Weekly meal planner
  • Join a team and your trophy cabinet
Start free

Coach

Free always

  • Age-right drills and sessions
  • Challenges and session mode stopwatch
  • Team sheet and fair minutes
  • Awards, team votes and printable certificates
Get started

Club

£9.99 a month

First 20 clubs free — founding club offer

  • Club portal: unlimited teams and coaches
  • Club admin and welfare tools
  • DBS date reminders
  • Club-wide awards with your crest
Open club portal

For 1-to-1 coaches

£9.99 a month

Run a private coaching business on We Are Matchday. Players and parents never pay.

  • Listed in coach search and on the map
  • Take bookings
  • Share progress reports with parents
  • Background checks reviewed by our team
List your coaching business

Paid listings are not on sale yet. Join now and we will switch your listing on when they open.

Club membership is not on sale online yet. Set up your club now; we will contact you before any club is charged.

Prices include VAT where applicable. Questions? Contact us.

A floodlit football pitch at night seen from above

First 20 clubs free — founding club offer

The club portal: £9.99 a month.

Set up your club, add teams and coaches, and give awards. The first 20 clubs are free as founding clubs. No card needed to set up.

Open club portal

Frequently asked questions

Can I use it for free?

Yes, if you are a player, parent or coach: challenges, drills, sessions and awards are free. Clubs pay £9.99 a month for the club portal, and the first 20 clubs are free as founding clubs.

Do team coaches pay?

No. Team coaches get session mode, team sheets, fair minutes, awards and certificates free. The only paid plan is the £9.99 a month listing for 1-to-1 coaching businesses.

Do clubs pay?

Yes, £9.99 a month for the club portal with unlimited teams and coaches, club admin and welfare tools. The first 20 clubs to sign up are founding clubs and use it free. Players, parents and coaches never pay. Leagues: get in touch and we will help you set up.

Can I cancel?

Free accounts have nothing to cancel. 1-to-1 coaches can cancel their listing any time and keep it until the end of the month they paid for.

Is it suitable for under-18s?

Yes, with safeguards. For now player details are saved only in your browser, even when you sign in. For players under 13, nothing is saved until a parent or guardian completes a consent step on that device. Health metrics are off by default for under-16s. Parent-managed accounts are planned for launch. See our safeguarding policy.

Are prices inclusive of VAT?

Prices include VAT where applicable .

Coaching a whole club?

See Club plans